
Okay, so I thought I’d quickly contribute to the already flooded media channels with one more set of comments about the recent Health Care Reform bill that was just signed. I’ve for the most part just stuck my head in the sand while the debate raged on. Why?
Partly because I think the debate is over the wrong thing. This is about insurance reform not health care. If it were about health care we would be discussing ways to change the root causes of poor or failing health and exploring solutions. This hasn’t really been touched, though as Nathaniel Whitmore points out in his blog post via Social Entrepreneurship this is where opportunities abound for entrepreneurs.
Don’t get me wrong, I’m not saying it isn’t important. It creates the landscape and parameters for businesses and individuals to play within but it is only part of a system and doesn’t strike at vital behaviors-those few things that really move the needle. The hard part about it all is that everybody wants to move the needle a different distance. Talk about market segmentation.
